Manager, Audience Engagement

This Manager, Audience Engagement position is with University of Arizona in Tucson, AZ. Lead and support AZPM’s business development and revenue-growth activities by identifying, developing, and converting opportunities that leverage AZPM audiences, content, media platforms, facilities, technology, and production capabilities. Support achievement of organizational revenue objectives by developing and selling integrated media and marketing solutions that combine broadcast, digital, social, events, and other AZPM capabilities to address client and partner business objectives. Develop and maintain business relationships with current and prospective corporate sponsors, donors, business leaders, community organizations, media partners, and other stakeholders to support revenue-generating opportunities and strengthen community relationships. Expand AZPM’s presence within Arizona’s media, film, video, and creative industries by identifying strategic partnerships, prospective clients, and commercial opportunities that support sustainable earned income. Collaborate with Production Services, Development, Membership, Corporate Support, and other AZPM teams to implement business plans and sales strategies, support revenue targets, evaluate financial and client-development activities, and identify new business opportunities. Identify and develop potential revenue-generating products, services, and business opportunities by applying emerging media platforms, audience trends, technology, AZPM assets, and changing client needs. Lead the business development and sales strategy for AZPM’s production and facility services, actively pursuing media production companies, corporations, nonprofits, educational institutions, government entities, and other organizations seeking high-quality production, studio, meeting, and event facilities. Build and manage a strong business-development pipeline, establishing measurable goals for prospect identification, relationship development, proposals, sales conversion, revenue growth, client retention, and account expansion. Serve as a senior business-development representative for AZPM within the business, civic, philanthropic, media, and professional communities, using strategic networking and relationship development to generate new clients, partners, sponsors, and revenue opportunities. Monitor, analyze, and communicate business-development performance and market opportunities, using revenue, sales activity, client, audience, and market data to identify growth opportunities and recommend strategies that strengthen AZPM’s financial sustainability and long-term business development. Knowledge, Skills, and Abilities: Exceptional communication, relationship-building, facilitation, and public speaking skills. Knowledge of Southern Arizona’s communities, cultures, demographics, and civic landscape. Core Competencies: Strategic and systems thinking. Civic and community engagement leadership. Audience-centered innovation. Cross-functional collaboration. Public media and public service orientation. Data-informed decision-making. Cultural competence and inclusive leadership. Crisis communication and public affairs. Partnership development and stakeholder engagement. Change leadership and organizational effectiveness.