Media and Communications Specialist, Southwest Institute for Research on Women

This Media and Communications Specialist, Southwest Institute for Research on Women position is with University of Arizona in Tucson, AZ. Digital Content Management and Development: Actively develop, update, and maintain the Center of Excellence website, which may house on-demand training modules, electronic resources, links to application forms, calendars and mapping applications, and other information. Develop professional public-facing tools such as educational infographics, public service announcements, and/or research briefs and disseminate them broadly via social media, the Center of Excellence website, and regular newsletters. Build and maintain an active social media presence by curating original content, developing a consistent posting schedule, and identifying creative ways to optimize visibility. Contribute to the development and upkeep of a comprehensive electronic resource library to be housed on the 7 Generations Center of Excellence website. Media Outreach and Communication: Build and maintain a robust email listserv. Participate in the development and implementation of an outreach plan to make 10,000 providers per year aware of the Center of Excellence’s resources and training opportunities. Support the Center of Excellence team with enrolling providers in available training opportunities, such as webinars, online courses, etc. Develop and market the application for the 7 Generations Leadership and Policy Academies to prominent and emerging behavioral health leaders and professionals within the American Indian and Alaska Native communities, as well as other communities. Compose and disseminate newsletters and other announcements that will be shared with the 7 Generations Center of Excellence listserv. Cultivate relationships with key players in related fields and non-traditional partners through digital platforms by following, liking, and interacting on social media. Communicate with media outlets about the 7 Generations Center of Excellence activities. Lead tabling efforts at large national professional conferences and other professional convenings. Marketing and Branding: Develop professional marketing materials such as flyers and customized promotional items, as well as tools for enhancing brand recognition, such as templates for presentations, newsletters, and communication/outreach. Craft and customize messaging to reach the project’s focus population (all behavioral health providers serving American Indian and Alaska Native communities and community members). Knowledge, Skills, and Abilities (KSAs): Knowledge, experience, and competency in working with American Indian and Alaska Native populations. Ability to recognize and respond to a variety of perspectives within and across American Indian and Alaska Native communities. Ability to work independently and as part of a multi-part collaborative team, taking into consideration perspectives from the National Steering Council, internal team members, and federal funders. Ability to travel on a plane. Ability to develop and maintain websites and apply marketing and communications principles using web-based learning technologies, including webinar and online meeting platforms. Ability to create and implement email and social media marketing strategies and campaigns that increase outreach, engagement, and subscriptions using associated technologies (e.g., Mailchimp, listservs). Knowledge of best practices for social media management and engagement and associated technologies (e.g., algorithms, hashtags, Hootsuite, etc.). Knowledge of graphic design principles; skill developing effective and appealing graphics, and associated technologies (e.g., Canva, Adobe Suite). Proficiency in video software, podcast software, and streaming platforms. Proficiency in web design using WordPress. Proficiency in Microsoft Office (Word, Outlook, Excel, PowerPoint, etc.)